about us

Lucid Publicity is a PR Agency that works with a global network of talent, creatives and editors to span the music, fashion and brand landscapes.

With decades of experience in the field, Lucid plans each campaign with a bespoke approach to the client, implementing curated strategies and our creative networks to amplify the most important artists, brands and rising talent in pop culture.

Handling all aspects of publicity, from bespoke creative activations to cover stories across national print press and global online outlets, we bring a culturally resonant perspective to deliver impactful, innovative campaigns.

Our newly-launched Radio department was founded last year to bridge the gap between London tastemaker radio and national, securing coverage across NTS, Balamii, Foundation FM, Soho Radio, Voices Radio, Wizard and BBC Introducing to 1XTRA and R1.

2023 also saw the launch of our dedicated Brand arm, LUCID STUDIO – developing meaningful relationships between clients and leading design talent including Wales Bonner, Dior, Yohji Yamamoto, Diesel, Ksubi, Bianca Saunders, Nike, Salomon, The North Face, Levi’s and Champion.